Scientific Games Corporation has announced that the OpenSports online sportsbetting platform from its SG Digital subsidiary processed well over 50 million wagers during last week’s Grand National horseracing extravaganza.
The American iGaming, lottery and gaming machines behemoth used an official Monday press release to detail that the record-breaking amount represented an increase of 60.5% when compared with the 2019 running of the United Kingdom spectacular. The innovator explained that the digital sportsbetting platform had also experienced no downtime and helped long-term clients such as Paddy Power, Ladbrokes, Sky Betting and Gaming, Betfair, William Hill and Coral to chalk up increased betting volumes that at one point were hitting 115,000 wagers per minute.
Superlative score:
Las Vegas-headquartered Scientific Games Corporation moreover revealed that one of its partner operators had even processed in excess of 57,000 bets per minute during the English horseracing spectacular as the platform’s total account transactions for the three days swelled by 55% when compared to 2019. The developer moreover disclosed that its OpenSports advance had even handled some 19 million wagers on the finishing race from Liverpool’s Aintree Racecourse, which again equated to a boost of 60.5%.
All-encompassing advance:
Jordan Levin serves as the Chief Executive Officer for SG Digital and he used the press release to describe his entity’s OpenSports platform as offering ‘a full suite of sportsbook products and services’ covering a betting engine, risk and trading management software and ‘bespoke front-end expertise’. He furthermore stated that the innovation can now be easily integrated with his firm’s new OpenArena sports content aggregation revelation to provide clients with content from over 35 third-party developers.
Read a statement from Levin…
“Over the last three years, teams across SG Digital have transformed our OpenSports technology to meet the demands of the world’s leading operators. Whether it’s the Grand National, the Big Game or the Melbourne Cup, we have a responsibility to the largest sportsbooks in every corner of the world to deliver on our promises and exceed their expectations.”
Segregation success:
The most recent running of the iconic Grand National horseracing festival was held behind closed doors after being cancelled last year owing to the dangers of the coronavirus pandemic. Keith O’Loughlin, Sports Senior Vice-President for Scientific Games Corporation, proclaimed that this isolation made the performance of his company’s OpenSports platform ‘even more outstanding’ as it showed that it could handle the ‘sheer volume’ of wagers that were being placed.
O’Loughlin’s statement read…
“Three years ago, we were integrating one or two new customers a year. This year, we’re on track to deploy 40 across some of the world’s most profitable markets. A huge credit to our global team and the long-term partnership approach we continue to build with market leaders.”